IndieXP: Making the Most of Launch

Once upon a time it was enough to just release your game – knowing players would come.

Now things are more competitive than ever, and a modern approach to launch can significantly impact a game’s success – allowing you to test and qualify your ideas before you bring them to market.

Download this e-book to learn:

• The importance of having a soft launch strategy
• Mobile marketing fundamentals - How to build an effective marketing strategy early in the design process and building momentum out of launch
• How to utilize creative assets to give your game the most exposure