Insights into the creation of Childish Gambino’s AR app, PHAROS AR
Childish Gambino is pioneering a new method of storytelling, inviting fans to immerse themselves in the Pharos universe through the first multi-platform, multiplayer mobile augmented reality (AR) music experience. PHAROS AR was built in collaboration with Unity and Childish Gambino and brought to life by the creative agency, MediaMonks.
Join us on Thursday, August 15 at 10:00 am PT to:
- Hear directly from the teams at MediaMonks and Unity on the concept development and creation process of PHAROS AR
- Understand how MediaMonks used Unity’s real-time development platform to bring the Pharos universe to life with AR
- Learn why brands and agencies like Childish Gambino and MediaMonks are investing in mobile AR and related immersive technologies
By the end of this one-hour webinar, you’ll have insight into how Childish Gambino’s creative vision became an AR experience. Discover what this means for the future of marketing.